2. Survey managers

We write to each personal manager and ask about the most interesting offers in Tier-3 geographies. Why Tier-3? Traffic is cheap there, and the test budget will be spent not in an hour, but in a few days. This is critical for a beginner.

Important: ask the manager directly, rather than relying on data from the "top offers" showcase. The showcase often features offers the affiliate network needs to promote, not those that actually convert. The manager sees internal statistics and knows which products are currently generating volume.

3. Analyze the sample

We compile the responses into a table and look for patterns. For example, it turns out that 4 out of 5 managers offer weight loss products in Latin America or adult content in India. This is a signal that the vertical is vibrant and there is volume.

Next, we calculate the economics. The basis for the calculation is the bid and approval rate. From these, we derive the maximum cost per lead you can afford to break even.

Simple logic: if the bid is $20 and the approval rate is 30%, then for every 10 leads, you'll get 3 approved leads, which equals $60. This means the maximum cost per lead is $6, and that's without any margin for profit. Therefore, for a 50% ROI, you need a CPL of no more than $4.

Next, the main question is: can you get leads at that price in this geo?

Additionally, we look at the "freshness" of the offer—how long has it been in the affiliate network? This is a useful, but not the key factor. A fresh product is less burnt out, meaning it's more likely to succeed.

4. Test in a spy service

After choosing an offer to test, we go to a spy service and check if it's being driven at all. If an offer shows zero activity, there are two possible scenarios: either it's an unobvious gold mine, or the product simply isn't converting. For a beginner, the latter scenario is more likely.

Also, look at your competitors' approaches: what creatives they're running, what pre-landers they're using, how long their ads last.

5. Search for an offer in other affiliate networks

If you've found a working product, check if it or similar products are available in other affiliate networks on your list. This is necessary for splitting. The same traffic in different affiliate networks can yield different results due to shaving, quality of the contact center, and logistics.

6. Prepare several approaches

Don't test a single creative. Take several different approaches for the offer: blogging, medical, news, storytelling. Create several creatives for each. This way, you'll understand which approach resonates with the audience, rather than just getting zero results from one ad.

7. Test and collect statistics

Launch, collect data, and see which combinations and in which affiliate networks perform best. Don't jump to conclusions based on just five leads—you need a representative sample.

2. Survey managers

We write to each personal manager and ask about the most interesting offers in Tier-3 geographies. Why Tier-3? Traffic is cheap there, and the test budget will be spent not in an hour, but in a few days. This is critical for a beginner.

Important: ask the manager directly, rather than relying on data from the "top offers" showcase. The showcase often features offers the affiliate network needs to promote, not those that actually convert. The manager sees internal statistics and knows which products are currently generating volume.

3. Analyze the sample

We compile the responses into a table and look for patterns. For example, it turns out that 4 out of 5 managers offer weight loss products in Latin America or adult content in India. This is a signal that the vertical is vibrant and there is volume.

Next, we calculate the economics. The basis for the calculation is the bid and approval rate. From these, we derive the maximum cost per lead you can afford to break even.

Simple logic: if the bid is $20 and the approval rate is 30%, then for every 10 leads, you'll get 3 approved leads, which equals $60. This means the maximum cost per lead is $6, and that's without any margin for profit. Therefore, for a 50% ROI, you need a CPL of no more than $4.

Next, the main question is: can you get leads at that price in this geo?

Additionally, we look at the "freshness" of the offer—how long has it been in the affiliate network? This is a useful, but not the key factor. A fresh product is less burnt out, meaning it's more likely to succeed.

4. Test in a spy service

After choosing an offer to test, we go to a spy service and check if it's being driven at all. If an offer shows zero activity, there are two possible scenarios: either it's an unobvious gold mine, or the product simply isn't converting. For a beginner, the latter scenario is more likely.

Also, look at your competitors' approaches: what creatives they're running, what pre-landers they're using, how long their ads last.

5. Search for an offer in other affiliate networks

If you've found a working product, check if it or similar products are available in other affiliate networks on your list. This is necessary for splitting. The same traffic in different affiliate networks can yield different results due to shaving, quality of the contact center, and logistics.

6. Prepare several approaches

Don't test a single creative. Take several different approaches for the offer: blogging, medical, news, storytelling. Create several creatives for each. This way, you'll understand which approach resonates with the audience, rather than just getting zero results from one ad.

7. Test and collect statistics

Launch, collect data, and see which combinations and in which affiliate networks perform best. Don't jump to conclusions based on just five leads—you need a representative sample.

2. Survey managers

We write to each personal manager and ask about the most interesting offers in Tier-3 geographies. Why Tier-3? Traffic is cheap there, and the test budget will be spent not in an hour, but in a few days. This is critical for a beginner.

Important: ask the manager directly, rather than relying on data from the "top offers" showcase. The showcase often features offers the affiliate network needs to promote, not those that actually convert. The manager sees internal statistics and knows which products are currently generating volume.

3. Analyze the sample

We compile the responses into a table and look for patterns. For example, it turns out that 4 out of 5 managers offer weight loss products in Latin America or adult content in India. This is a signal that the vertical is vibrant and there is volume.

Next, we calculate the economics. The basis for the calculation is the bid and approval rate. From these, we derive the maximum cost per lead you can afford to break even.

Simple logic: if the bid is $20 and the approval rate is 30%, then for every 10 leads, you'll get 3 approved leads, which equals $60. This means the maximum cost per lead is $6, and that's without any margin for profit. Therefore, for a 50% ROI, you need a CPL of no more than $4.

Next, the main question is: can you get leads at that price in this geo?

Additionally, we look at the "freshness" of the offer—how long has it been in the affiliate network? This is a useful, but not the key factor. A fresh product is less burnt out, meaning it's more likely to succeed.

4. Test in a spy service

After choosing an offer to test, we go to a spy service and check if it's being driven at all. If an offer shows zero activity, there are two possible scenarios: either it's an unobvious gold mine, or the product simply isn't converting. For a beginner, the latter scenario is more likely.

Also, look at your competitors' approaches: what creatives they're running, what pre-landers they're using, how long their ads last.

5. Search for an offer in other affiliate networks

If you've found a working product, check if it or similar products are available in other affiliate networks on your list. This is necessary for splitting. The same traffic in different affiliate networks can yield different results due to shaving, quality of the contact center, and logistics.

6. Prepare several approaches

Don't test a single creative. Take several different approaches for the offer: blogging, medical, news, storytelling. Create several creatives for each. This way, you'll understand which approach resonates with the audience, rather than just getting zero results from one ad.

7. Test and collect statistics

Launch, collect data, and see which combinations and in which affiliate networks perform best. Don't jump to conclusions based on just five leads—you need a representative sample.

2. Survey managers

We write to each personal manager and ask about the most interesting offers in Tier-3 geographies. Why Tier-3? Traffic is cheap there, and the test budget will be spent not in an hour, but in a few days. This is critical for a beginner.

Important: ask the manager directly, rather than relying on data from the "top offers" showcase. The showcase often features offers the affiliate network needs to promote, not those that actually convert. The manager sees internal statistics and knows which products are currently generating volume.

3. Analyze the sample

We compile the responses into a table and look for patterns. For example, it turns out that 4 out of 5 managers offer weight loss products in Latin America or adult content in India. This is a signal that the vertical is vibrant and there is volume.

Next, we calculate the economics. The basis for the calculation is the bid and approval rate. From these, we derive the maximum cost per lead you can afford to break even.

Simple logic: if the bid is $20 and the approval rate is 30%, then for every 10 leads, you'll get 3 approved leads, which equals $60. This means the maximum cost per lead is $6, and that's without any margin for profit. Therefore, for a 50% ROI, you need a CPL of no more than $4.

Next, the main question is: can you get leads at that price in this geo?

Additionally, we look at the "freshness" of the offer—how long has it been in the affiliate network? This is a useful, but not the key factor. A fresh product is less burnt out, meaning it's more likely to succeed.

4. Test in a spy service

After choosing an offer to test, we go to a spy service and check if it's being driven at all. If an offer shows zero activity, there are two possible scenarios: either it's an unobvious gold mine, or the product simply isn't converting. For a beginner, the latter scenario is more likely.

Also, look at your competitors' approaches: what creatives they're running, what pre-landers they're using, how long their ads last.

5. Search for an offer in other affiliate networks

If you've found a working product, check if it or similar products are available in other affiliate networks on your list. This is necessary for splitting. The same traffic in different affiliate networks can yield different results due to shaving, quality of the contact center, and logistics.

6. Prepare several approaches

Don't test a single creative. Take several different approaches for the offer: blogging, medical, news, storytelling. Create several creatives for each. This way, you'll understand which approach resonates with the audience, rather than just getting zero results from one ad.

7. Test and collect statistics

Launch, collect data, and see which combinations and in which affiliate networks perform best. Don't jump to conclusions based on just five leads—you need a representative sample.