Pinterest is a visual search platform with a large audience and solid purchasing power (around 500 million people from Tier-1 countries such as the US, Germany and France). A significant part of this audience uses Pinterest to look for shopping ideas - over 70% of saved pins are product cards.
Pinterest has its own advertising platform, but moderation is quite strict, so the vast majority of affiliate marketers work with organic traffic instead. Here are a few recommendations:
Account Warm-Up
Before posting pins about casinos, weight loss or similar content, warm up your profile by publishing 10-15 white-hat pins over 2-3 days.
Keywords
To generate traffic, Pinterest experts recommend targeting medium- and low-frequency keywords with less competition. You can find them through the official Pinterest Trends platform or tools like Tailwind.
Content Formats
There's plenty of variety in content - short videos (15-18 seconds with music), storytelling listicles, and even simple AI-generated images.
Sending Traffic to Offers
There are also many ways to redirect traffic from pins to an offer. For example, a video with a promo code, a link in a button, or links in the description or profile.
Verticals
Besides gambling, marketers actively promote dating/OnlyFans, e-commerce products, crypto and various subscriptions (such as AI services). Betting also saw active promotion around the 2026 World Cup.
Automation
On top of that, this source lends itself well to automation, so you can build your own parsers, autoposters and other AI-powered tools to generate thousands upon thousands of pins.





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